How to Write a Book that’s Current, Yet Timeless

how to write a book

One of the biggest challenges in writing a book is to figure out how to write a book that is current and in-step with the times, yet has a long shelf life. At first glance, this may seem impossible. “Current” means in the here and now. “Timeless” means everlasting. So, how do you write a […]

Learn from NFL’s “Inspire Change” Ad Fumble: Acknowledge Your Mistakes

Learn from NFL’s "Inspire Change" Ad Fumble: Acknowledge Your Mistakes

The NFL’s “Inspire Change” ad that aired during Super Bowl LV began with a few quick images of NFL players and a voiceover of Ladanian Tomlinson’s speech that he gave when he was inducted into the NFL’s Hall of Fame. This advertisement showed a bunch of images associated with the Black Lives Matter movement: players […]

The Pipeline

book publishing process

November 2023 It’s been awhile since we updated you, so here’s our next round of exciting announcements! New Release:  Dr. David Vaughn’s book, The Secret Life of Corals: Sex, War and Rocks that Don’t Roll, is published and available for purchase. In this funny and intriguing book, David takes a “deep dive” into what makes […]