Posts Tagged ‘Write A Book’
How to Write When You Don’t Want To
I told my team I’d have a blogpost ready to go in the morning. And I can’t really see myself showing up to the morning meeting as the CEO and telling my team, “Yeah, I finished my calls at 4:30, but I did other stuff for 6-hours and then I was just too tired.”
That’s a kind of leadership, I guess, but not the kind I want to promote in my business.
How Writing a Book Too Fast Can Hurt You
Making the shift from unpublished expert to published author lifts your status. It gives you a certain gravitas that signals to others that you are a true authority. Generally, authors outpace unpublished experts in invitations–to speak, to appear in the media, and to partner with high-level people and organizations. Most people understand this. But what…
Read MoreLearn from NFL’s “Inspire Change” Ad Fumble: Acknowledge Your Mistakes
The NFL’s “Inspire Change” ad that aired during Super Bowl LV began with a few quick images of NFL players and a voiceover of Ladanian Tomlinson’s speech that he gave when he was inducted into the NFL’s Hall of Fame. This advertisement showed a bunch of images associated with the Black Lives Matter movement: players…
Read MoreDealing with Imposter Syndrome
Imposter syndrome. We all can get it. Yeah, I said it. All of us. No one is immune to imposter syndrome. It’s a natural human response to doing something new. I think one of the greatest misconceptions people have around imposter syndrome is that once you reach a certain level of competency, you will somehow…
Read MoreWhen You Should NOT Write A Book
I know what you’re thinking: “She’s lost it.” After all, I’m a book coach. Shouldn’t I be encouraging everyone to write a book? Well, I’d be a pretty bad book coach if I were doing that. The reality is that not everyone needs to write a book. In fact, under some circumstances, writing a book…
Read MoreThe Pipeline
November 2023 It’s been awhile since we updated you, so here’s our next round of exciting announcements! New Release: Dr. David Vaughn’s book, The Secret Life of Corals: Sex, War and Rocks that Don’t Roll, is published and available for purchase. In this funny and intriguing book, David takes a “deep dive” into what makes…
Read MoreYour Book Can Grow Your Business Before It’s Published
Four ways your book can grow your business before you’ve even written the first draft. I talk to a lot of people who want to publish a book, yet they’re not wild about the idea of working on it for six to twelve months without seeing any of the pay off along the way. I’ve…
Read MoreWrite A Book To Build Authority (Part 01)
Here’s How You Can Become An Authority In Your Industry Start by distinguishing between manufactured authority and authentic authority. As a strategic book development and writing coach, I find that most of my clients see writing a book as a means for growing their business. And rightly so. Together, your book and the work that…
Read MoreWrite a Book to Build Authority (Part 02)
Here’s How You Can Become An Authority In Your Industry If you approach the writing process the right way, your book can become your most powerful tool for building authentic authority and scaling your business. Becoming an authority in your industry will help you win clients, raise fees, and scale your business. But, as we…
Read MoreSpecificity is the Mother of Credibility: How To Write a Believable Book
Here’s how to write in a way that people find both compelling and credible. Your book will have to make a strong argument if it’s going to grow your business and balloon your income. And you can’t make a strong argument without compelling evidence. Compelling is the operative word here. When first starting out, many…
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