Grow Your Biz
Top Tips to Use Your Book to Grow Your Business
A book can be a powerful tool to help you grow your business to the next level, or to rebrand it, or both. But it sometimes can be difficult to see how to use your book to grow your business. What specifically should you do? To help you out, I’ve put together this suite of…
Read MoreThe Power of Differentiation
A big benefit in being one of the few that challenges conventional wisdom and presents new perspectives is that it demonstrates to people that you’re not an “average expert.” You are a leader.
Read MoreAre You Ready to Write a High Profit Book?
How do you know you’re ready to write and publish your high profit book? Take it from someone who’s done both, writing a book is like having a kid. You put a lot into creating it, but the real work begins once it’s out. Like having a kid, there’s no perfect time, but here are some…
Read MoreTop 9 Books for Business Success
In over 30-plus years as an entrepreneur, I’ve been through many ups and downs that I never would have survived without the help of my favorite business books or Top 9 Books for Business Success . My intent in sharing the wealth (literally) of this list is to introduce you to the books that have…
Read MoreThe 3 Strategies That Cause Book Sales
Whether you’re self-published or you went with a traditional publisher, one of the most vexing and perplexing aspects of becoming an author is how to ensure your book sells. While there are several ways to promote a book, when it comes down to it, there are three strategies you can count on to sell books:…
Read MoreYour Book is The Front End to A Bigger Back End
For many people, as soon as they get their published book, they start thinking about book sales as the main thing. It becomes their primary focus, often to the detriment of their business. They don’t really know how to promote their book because your book is the front end to a bigger back end, therefore…
Read MoreThe Life-Changing Magic of Showing Up
A woman I had known for a matter of hours invited me to stay at her house in LA for a week. She wanted to throw a dual birthday party for her and me. Sounds like an odd situation, right? I mean, she was friendly enough, but I wouldn’t exactly call us close. Especially not…
Read MoreGreg Fernandes to Put Book Concept to Work Mentoring Kids
As a young Black man growing up in Brockton, Massachusetts, Greg Fernandes faced an identity crisis. From fourth to eighth grade, he had attended private schools, and as a classically trained violinist, he was a star. But when he transferred to Brockton’s public high school, the students treated him differently. “I was literally bullied and…
Read MoreYour Book Can Grow Your Business Before It’s Published
Four ways your book can grow your business before you’ve even written the first draft. I talk to a lot of people who want to publish a book, yet they’re not wild about the idea of working on it for six to twelve months without seeing any of the pay off along the way. I’ve…
Read MoreHow to Start Writing a Book That Grows Your Business
“Where do I start?” That’s what everyone wants to know. Here’s the answer, from strategic book development and writing coach, Robin Colucci. “Where do I start?” That’s what everyone wants to know. I’m a strategic book development and writing coach, so I hear this question about once a week. Or more. Recently, I saw someone…
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